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Show of the Week: ASD/AMD Trade Show

Staff -- Tradeshow Week, 2/19/2007

Where: Las Vegas Convention Center, Mirage Casino-Hotel, Sands Expo & Convention Center/Venetian Resort Hotel Casino

When: Feb. 25–March 1 (semiannual)

Show manager: Nielson Business Media

General service contractor: GES Exposition Services

Who exhibits: Wholesalers, manufacturers and distributors of general merchandise

Who attends: Retailers, jobbers and export buyers

2006 show statistics: 750,660 net sq. ft.; 3,483 exhibiting companies; 55,750 buyers

Position on the 2006 TSW 200: 20

First year of show: 1961

New this year: A basic, nuts-and-bolts session for attendees on the how-to's of doing more business online. Many attendees run mom-and-pop low-end retail establishments (think "99 Cents and Less") and can benefit from a conference session entitled "Importing for Beginners."

The bottom line: ASD/AMD is a real you-have-to-see-it-to-believe-it kind of show. For one full week twice a year, the Las Vegas CC, Sands and Mirage are taken over by exhibitors and buyers from the world of the dollar store. Face it, everything you see on the shelves of the 99-cent store has to come from somewhere. This is that somewhere.

2007 TSW Data Book; 2006 TSW 200; Nielson Business Media

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