Greg Farrar Named Nielsen Business Media President
-- Tradeshow Week, 11/16/2007 9:57:00 AM
The Nielsen Company has named 20-year company veteran Greg Farrar president of Nielsen Business Media, effective immediately. Most recently as COO, Farrar has led the division since the company's CEO, Robert Krakoff, died unexpectedly in March. A company spokeswoman said Farrar would perform the same duties that Krakoff did.
