The NAMM Show
-- Tradeshow Week, 1/14/2008
Where: Anaheim (Calif.) Convention Center (fixed)
When: Jan. 17-20 (annual)
Show management: The Intl. Music Products Assn.
Who exhibits: Manufacturers and distributors of music products, including musical instruments, accessories, audio equipment and educational materials
Who attends: Buyers and representatives of the music products industry
2007 show statistics: 585,151 net sq. ft.; 67,566 attendees; 1,508 exhibitors
First year of the show: 1901
Besides the showfloor: Attendees have the opportunity to take part in NAMM University. At breakfast sessions, they can participate in in-depth panel discussions with industry insiders, and the Idea Center has how-to sessions every 30 minutes.
Bottom line: In 2005, The NAMM Show was No. 26 on the TSW 200, but in 2006 it slipped to No. 31 despite hikes in attendance, exhibit space and exhibitors. How fast does it have to grow to reclaim its higher ranking?
Sources: 2008 TSW Data Book; TSW research; The Intl. Music Products Assn.
