Tradeshow Week - August 16, 2004
Features
VSS Predicts Increases In Tradeshow Spending
Spending on tradeshows is expected to increase by 4.1 percent over the next five years, more than triple the compound annual growth rate achieved between 1998 and 2003, according to Veronis Suhler Stevenson's annual communications industry forecast. But don't expect those healthy growth rates to arrive overnight, since the industry remains in recovery mode.
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