Tradeshow Week - August 23, 2004
Features
Ziff Davis Events Group Rethinks Business 4Site
It's back to the drawing board for Ziff Davis' Events Marketing Group, producer of Business 4Site. Intended to be a new kind of targeted tech conference, the inaugural event at the Westin Century Plaza Hotel & Spa in Los Angeles June 15–17 drew 2,000 attendees, less than half the 5,000 expected.
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